Covid Impact in Enterprises and the need to invest for a strong CRM Tool – Cloud Tech Mind

Covid Impact in Enterprises and the need to invest for a strong CRM Tool

When the whole world is reeling under economic crisis and many industries are in the verge of closing or looking for a way out from crisis.Enterprises who had a strong robust IT Landscape managed to avoid the loss or in other words have increased the revenue.Enterprises who had very strong Customer Relationship through IT with a clear Lead generation mechanism , Automatic lead conversion and assignment to the right technician who can work from Home to ensure it gets converted to a customer . And delivery automatically gets the Business or person address and ensure the delivery is complete with a defined SLA and then once delivered triggering the Service Module where in any issues is automatically routed to experts with a faster service all through latest technologies like Salesforce, Einstein,AI based Customer Service Cloud Modules.All these are possible without having all your employees in Work and this is highly possible with a powerful tool called Salesforce. A Cloud CRM Tool which covers the complete gamut of technologies an Enterprise will require.

Companies who concentrated IT only with New customers or in other words who focused only in Spending sales Department by deploying lot of power packed IT tools and Human resources whereas the existing customers are left with traditional or old system were not able to give resolutions for their customer during this pandemic and ultimately lost the valuable customers. These companies suffered lot because they were not able to do justice or reach their valuable existing customers during this Pandemic and lost their customer to competitors who had robust Integrated CRM Marketing Cloud , Sales cloud and Service Cloud,Einstein for Data Analytics .

Salesforce recorded $5.15 Billion revenue in Q2 2020 and positioned to emerge stronger in the COVID-19 Pandemic downturn .We can see more and more Enterprises whether its a Car manufacturing companies maintaining internal Employees, Dealers , customers or Financial Services, Educational services , Telecom will need to invest more in IT spending which will ultimately lead to a massive demand for Niche Cloud Skills.

6 thoughts on “Covid Impact in Enterprises and the need to invest for a strong CRM Tool

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